← All projects

Campaigns that build loyalty; for everything else, Mastercard

Building loyalty in four Caribbean countries with four different banking brands. The campaign had to speak to all of them without losing any.

Client: Mastercard
Discipline: Advertising · Communication Strategy · Media & Execution · Mastercard
Year: 2026

We worked with Mastercard and several Caribbean banks such as National Bank of Dominica, Republic Bank and First Bank on campaigns aimed at building customer loyalty, generating new business opportunities and stimulating consumption through attractive prizes.

We also created strategies and executed campaigns for digital media, radio, influencers and local press.

Creative and Design / SK/Branders

Other projects

All projects →

Editorial + BTL · ESPN

Editorial + BTL

WE OWN
THE
PITCH.

Editorial art and design

Setting the field: art and design

Content and campaigns for the brand that defines how sport looks on screen.

Editorial · Karlova Editora

MUSIC
FOR THE
SOUL.

A visual concert

Música para el Alma2026

Visual concert: Música para el Alma

Symphonic concerts in hospitals, nursing homes and prisons. Documenting this did not call for strategy; it called for respect.

Editorial · Karlova Editora

The Buenos Aires pizzeria, in a book

Güerrín. Open 24 hours

Twenty-four hours, one oven and the most Buenos Aires pizzeria of them all. What happens inside deserved a book.

Branding & Media · Gong Cha Puerto Rico

Branding & Media

The tastiest one

The tastiest Bubble Team

A bubble tea franchise that could not afford to lose momentum. All year round, on every network and in every store, never letting up.

Advertising · Subway Chile

Pure synesthesia

Carne Suprema: pure synaesthesia

A launch with a movie script, shot in the rain because the weather does not read the schedule.

Advertising · Subway Chile & Subway Uruguay

ROAST
CHICKEN
×3.

Pollo Asado x3: visual ASMR

Food porn, ugly delicious, call it what you like: abundant food in its purest state. Three versions of the same sub, one narrative to tell them together. Six commercials in one, extra production effort, extraordinary results.

Branding 360 · Subway South Cone

NOTHING
BEATS A
FOOTLONG.

Nothing beats a Footlong

One campaign, one size, zero excuses not to share. Advertising that cascades, executes and works.

Naming · Subway Chile

NAMING
LIKE A
MOVIE.

Workshop craft, movie-grade naming

Nine recipes, one launch. Naming them one by one would have been easier, and more forgettable.

Packaging & Editorial · Lesaffre

Packaging & Editorial

Smart growth

Think, make, make it happen. Invisible design in key places: a complex label, in several languages, with different graphic systems. Designing natural processes so that reading them feels natural.

Innovation & Technology · Humanizing Technology

Innovation & Technology

The face of artificial intelligence

Humanizing Technology2026

The face of AI

An AI has no face, no gestures, no visual precedent to hold on to. We gave it a name, a body, movement, a voice and a role within the brand.

Human UX · LATAM

Innovation in the cabin experience

LATAM Airlines2026

Pet Friendly Flights: A new cabin experience

Pet transport is one of the highest-friction points in the airline industry; we turned it into the simplest and most adorable one.

Growth · Zorraquín + Meneses (Z+M)

RE-ENGI
NEERING.

Zorraquín + Meneses (Z+M)2026

Re-engineering for engineers

An agro-industrial strategy consultancy with fifteen years of track record was losing its most valuable channel without knowing it: the inbox.

Human UX · LATAM

LATAM Airlines2026

Silent design: making it happen

Signage, a core discipline of design, as invisible as it is necessary. This project took us on the journey of producing, transporting and designing so that everyone can finally board.

Human UX · LATAM

Airport Experience

LATAM Airlines2026

Innovation: Airport Experience

Technology is no longer an outer layer; it runs through every link of the experience, blurring the line between online and physical. The airport is the ultimate proving ground.

Growth 360 · Impronta Sillones

FROM
BED TO
LIVING.

Wide-awake branding

From the bedroom to the living room: branding, wide awake

A furniture maker with an exceptional product and a digital infrastructure that was not up to it. We gave it the channel it lacked, the image it needed and the working framework it did not have.

Branding 360 · Milanga Time

NO
MILANGA
NO
PARADISE.

From dark kitchen to brand

Milanga Time2026

No Milanga, no paradise. From dark kitchen to brand

It started selling milanesas to the neighbours during the pandemic. It needed a name to stop being a secret. We gave it everything it needed to take off and become a market reference.

‹ DRAG ›